Primary Research Manager (Fieldwork)

About the role

The Associate / Primary Research Manager manages the execution of quantitative and qualitative healthcare market research fieldwork. The role partners closely with account teams, vendors and internal stakeholders so that studies are feasible, delivered on time and within budget, and meet quality standards. It also provides consultative guidance, develops custom recruitment solutions and supports operational efficiency and team development across onshore and offshore resources.

Key responsibilities

• Manage end-to-end fieldwork for quantitative and qualitative studies, keeping timelines, quotas and quality standards
• Oversee healthcare research projects involving HCP and patient recruitment, monitor live fieldwork and recruitment pacing, and identify risks
• Conduct feasibility assessments across study types, audiences and methodologies
• Manage relationships with sample and recruitment vendors, review and negotiate vendor pricing, track spend and reconcile invoices to purchase orders
• Act as a trusted fielding advisor to account teams, advising on fielding strategies, trade-offs, risks and timelines
• Design and run custom recruitment approaches for hard-to-reach audiences or accelerated timelines
• Train, coach and support junior staff and/or offshore teams, and ensure adherence to fielding best practices and quality expectations

Required profile

• Bachelor's degree required
• Advanced written and spoken English
• At least 5 years of market research experience, including hands-on management of fieldwork execution
• Healthcare market research experience with direct exposure to HCP and patient recruitment
• At least 2 years performing feasibility assessments across study types and target audiences
• Ability to manage multiple studies at once, with strong operational, organizational and problem-solving skills

Required skills

• Basic SQL proficiency, querying, reviewing and validating data for feasibility, recruitment tracking or quality assurance
• Preferred: vendor management and pricing negotiation, custom recruitment solutions, training/coaching of junior or offshore teams, familiarity with online survey platforms such as ConfirmIT/Decipher, and experience creating and enforcing SOPs