Senior SEO Specialist, Healthcare

About the role

Power Digital is seeking a Senior SEO Specialist to lead search performance for a portfolio of healthcare clients. You will translate audits, opportunities, and roadmaps into measurable growth, working closely with SEO Managers and Account Managers.

Key responsibilities

• Execute on‑page SEO optimizations, content recommendations, and technical improvements.
• Conduct ongoing keyword research and mapping to shape content strategies.
• Implement optimizations on client WordPress sites.
• Support strategic initiatives, surface insights, and contribute to monthly reporting.
• Act as a trusted resource on SEO best practices, content quality, and technical enhancements.

Required profile

• Advanced proficiency in spoken and written English.
• Proven experience executing SEO strategies for B2B or B2C clients, preferably in healthcare.
• Strong analytical mindset with the ability to turn strategy into measurable impact.

Required skills

• WordPress site management.
• On‑page optimization techniques.
• Keyword research and mapping.
• Technical SEO fundamentals.
• Local listings management.
• Link‑building best practices.
• Familiarity with SEO tools (e.g., Screaming Frog, Ahrefs, SEMrush).